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Coffee consumption in Switzerland


The Swiss love their coffee. In 2009, they consumed an average 1140 cups per head of population. This makes Switzerland the third biggest coffee-drinking nation in Europe, with only Finland and Norway consuming more.

People in the Nordic countries generally consume a lot of coffee. It might seem surprising at first that Switzerland outstrips traditional coffee-loving countries such as Italy, but the reason lies in the different coffee cultures. While the Swiss like to have a cup of coffee at a restaurant, in the office or even at home, Italians prefer to enjoy a cup at a coffee bar – either on the way to work in the morning or in their free time.

   FIN NO CH SE IT
2001 1565 1374 1056 1219 781
2002 1599 1338 938 1196 770
2003 1639 1319 1081 1139 811
2004 1712 1372 895 1202 800
2005 1746 1391 1211 1110 792
2006 1699 1351 995 1250 807
2007 1709 1445 1107 1187 844
2008 1803 1339 1206 1214 862
2009 1712 1340 1140 1081 846

Source: ICO

Switzerland's favourite coffee

Café crème is still the favourite among Swiss coffee drinkers, but it has lost some ground to latte macchiato. In 2009, the Swiss ordered a lot more latte macchiatos than they did in 2008.

  2008 % 2009 %
Café Crème 1 35.03 1 30.6
Espresso 2 20.26 2 21.25
Cappuccino / Schale 3 19.7 4 19.11
Macchiato 4 14.31 3

20.04

Spezialitäten 5 10.34 5 9

Source: Survey by CafetierSuisse in cantons of Zurich, Bern, Aargau, St. Gallen, Solothurn, 2008/2009

Speciality coffees with milk are in vogue

If we combine the results for all beverages of this type, they top the popularity stakes. JURA coffee machines embrace this trend. More and more models in the JURA range offer cappuccino and latte macchiato at the touch of a button with the One-Touch Cappuccino function. The cappuccino frothers with fine foam technology produce a fine-textured milk foam of the quality prepared by a professional barista.

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